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Once you sleep on a really good set of sheets, it kind of ruins you for all the cheap ones. I’ve been slowly upgrading my sheet stash and using it as an excuse to try out some of the boutique bedding brands I keep seeing flying around social media. A good set of sheets isn’t cheap, but when you think about it, it’s one of the most-used things you own (Plus, unlike my phone or other daily-use investments, I actually look forward to sinking into bed each night). I’m kind of a Goldilocks when it comes to bedding, though. I like my sheets soft but not clingy, breathable but not stiff, and ideally not pilled or stretched out after three washes. So on my quest to find the perfect set of sheets, I figured I’d compare two of the more luxurious boutique brands I’ve come across, Boll & Branch and Parachute.
Bottom Line Up Front
If you want buttery soft cotton sheets that feel like your favorite worn-in t-shirt, go with Parachute. But if you’re into ultra-smooth, breathable, and structured sheets that feel a little more formal, you’ll probably like Boll & Branch. I personally liked the look and feel of my Parachute sheets more. I just wish they came in as many colors as the Boll & Branch ones did.
Parachute vs Boll & Branch Compared
Both Parachute and Boll & Branch are part of a new wave of bedding companies that are all about transparency, sustainability, and striking the perfect balance between effortless and luxurious. And compared to the kind of big-box store sheets most of us grew up with, both feel like a serious upgrade. The biggest differences between the two come down to selection, price points, and brand aesthetic.
Sustainability
Both brands are very solid when it comes to sustainability. Boll & Branch is Fair Trade Certified and uses 100% organic cotton, and Parachute is committed to circularity in their production and is Climate Neutral Certified. Parachute sheets are made in Portugal, while Boll & Branches are made in a few locations, primarily in India. All of the fabrics from both companies are OEKO-TEX certified.
Neither brand is perfect, but if you’re trying to avoid toxic dyes, mystery blends, and exploitative labor practices, you’re in good hands here.
Selection and Prices
Parachute
Parachute is a California-based brand, and they really do embody that sort of West Coast casual luxury feel. Their sheets feel lived-in and effortless, but still upscale and cool. Their color palettes tend to run neutral, with plenty of earth tones and a few monochromatic striped options. Each type of fabric comes in anywhere from five to just over a dozen different colors.
In addition to sheets and sheet sets, they also offer down and down-alternative comforters, pillows, duvet covers, decor, and bath stuff.
Their bedding comes in five different fabrics:
- Percale: 100% long-staple cotton, cool and crisp
- Linen: 100% European flax linen, airy and textured
- Brushed Cotton: 100% cotton, super soft but still light and cooling, has a “broken in” feel
- Sateen: 100% long-staple cotton, silky and smooth with a sheen
- Heirloom TENCEL Linen: a blend of European flax linen and silky TENCEL, a sustainable fabric made from eucalyptus
Prices run anywhere from $259 for a full percale set to $389 for a king-size heirloom TENCEL linen set. I paid $269 for a queen-size brushed cotton sheet set for my guestroom.
Boll & Branch
While Parachute is casual west-Coast chic, Boll & Branch feels a little more traditional and polished. Their color palette tends to be a mix of classic neutrals, muted pastels, and a few seasonal statement shades like the terracotta I chose. Some of their fabrics, like the Signature, are available in 30 or more colors and patterns, while others, like the Signature Vintage Washed or the Linen, are only available in about half a dozen neutrals.
They carry all the usual suspects in bedding and bath, plus pillows, a signature mattress, and even furniture, though organic cotton seems to be their specialty. Their sheets come in seven different fabrics:
- Signature: 100% long‑staple organic cotton, soft and breathable, slight sheen
- Signature Vintage Washed: 100% long-staple organic cotton, garment-dyed and pre-washed for a relaxed, lived-in look
- Percale: 100% long-staple organic cotton, crisp, cool, and structured with a matte finish
- Linen: 100% European flax linen, airy, breathable, with a natural, textured feel
- Reserve: 100% long‑staple organic cotton woven into an intricate weave, extra silky
- Summit Supima: 100% organic Supima cotton (rare, extra-long staple US-grown), soft and drapey
- Flannel: 100% organic cotton, brushed for warmth and softness, super cozy and soft.
Beyond the obvious size, color, and fabric options, they also sell sets that are hemmed or embellished with embroidery, eyelet, piped edges, and applique.
Prices run anywhere from $229 for a Signature twin sheet set to $679 for a Reserve embellished split king set. I paid $299 for a king-size Signature hemmed sheet set.
What I Ordered
Parachute Brushed Cotton Sheet Set
Delivery and Unboxing
Parachute gave me free standard shipping at checkout and arrived in a minimal, recyclable waterproof bag. Each part of the set was thoughtfully wrapped and tied with a ribbon. My set came with back envelope pillowcases standard, but for certain sets, like the linen or percale, you can choose whether you want a side opening or a back envelope style.
Look & Feel
The Parachute sheets are honestly what I wish all cotton sheets felt like. They’re soft but substantial, cozy without being stuffy, and breathable enough to sleep in during a heat wave. The brushed finish gives them a velvety softness, but they don’t stretch out or sag like jersey sheets sometimes do. The envelope-style pillowcases are sleek and don’t shift around, and the whole set has that perfectly lived-in look right out of the dryer (wrinkles and all). My husband and I both agreed that this is hands-down the most comfortable sheet set we now own (so I guess we’re going to be sleeping in the guest room more often!)
Boll & Branch Signature Hemmed Sheet Set
Delivery and Unboxing
Boll & Branch also gave me free standard shipping. My sheets arrived quickly and were tucked into a tissue paper lined box. The packaging definitely felt a little more upscale than the standard bedding packaging I’m used to.
Look & Feel
The Boll & Branch sheets were smoother and more structured than the Parachute ones—almost like hotel sheets, but softer. I’m in love with the color, but they do have a slight sheen to them, which is noted in their product description on the website, but I missed that when ordering. I prefer the look of matte sheets, but they aren’t as shiny as sateen, so it’s not a huge deal. They felt light and very breathable, but they don’t have the same instant coziness as the Parachute sheets. Still, I could tell right away that the fabric was high quality, and they don’t seem to wrinkle as much as all of my other 100% cotton sheets, even when I left them in the dryer for a while, so that’s a nice plus.
Parachute Pros & Cons
Pros
- Super soft and breathable
- Lived-in, cozy vibe
- Sustainably made in Portugal
- Clean, neutral color palette
Cons
- Fewer bold color options
- Some styles not available in twin size
- Wrinkles slightly (though I personally don’t really mind that)
Boll & Branch Pros & Cons
Pros:
- Crisp, polished feel
- Breathable and ideal for warmer temps
- Fair Trade Certified and organic
- Tons of patterns and colors
- Not as wrinkly
Cons:
- Slightly more formal/stiff out of the package
- I personally don’t really like the slight sheen
- Pricier depending on size and color
Alternatives Worth Considering
- Quince: I love Quince for basic, luxury-looking clothing and home goods. You can get a cotton sheet set for under $100, but it won’t be as sustainable as the sheets you’ll get from either Parachute or Boll & Branch.
- Brooklinen: I actually own a set of Brooklinen cotton sheets as well. They make great starter bundles, but their organic cotton does have that signature percale starchiness. I know some people love that and some hate it, so do with that info what you will.
- Coyuchi: This is another great place to get organic cotton sheets. They have fewer fabric options than Parachute and Boll & Branch, but their price point is just a bit lower, and they have a nice selection of colors.
- The Citizenry: Like Boll & Branch, The Citizenry is a Fair Trade company. I personally think of them more as a furniture company, but they do sell sheets, including stonewashed linen and cotton. Their aesthetic is equally natural and global, and their colorways reflect that.
My Final Thoughts
If you’re someone who likes a cozy, easygoing vibe and sheets that feel ultra soft right out of the package, Parachute’s Brushed Cotton is hard to beat. But if you want something a little more polished and hotel-like, Boll & Branch is a solid pick.
Honestly? You don’t think you can go wrong with either. I personally prefer the feel of Parachute’s sheets, but I do wish they had more color options for the particular fabric I got. If you’re a sheet snob in training like I apparently am, it might just be worth trying both brands.